Adobe Illustrator, InDesign, and Photoshop
My objective was to craft a captivating brand identity for Arctic Scoops, an inviting ice cream shop offering a cool escape from the ordinary. Central to the logo design is the playful incorporation of an ice cream cone forming the "i" in "Arctic," infusing whimsy and sweetness into the brand's visual identity. The branding features a palette of icy blues and crisp whites.
